Social media refers to the manner in which people create, share and exchange information in the digital world. People engage on Social Media in forums like Facebook, Linkedin, Twitter, Tumblr as well as a growing universe of alternate options.
While everyone wants to be on Social Media, many institutions enter the space without focus or a defined set of goals. To deliver quantifiable results, Social Media campaigns need to seamlessly stitch together a quilt of different mediums. When implemented effectively Social Media can be a powerful tool to drive brand awareness, enhance brand equity and drive new business while also augmenting any ongoing SEO and Paid Search campaigns.
Businesses, non-profit organizations and politicians alike have turned to Social Media as their go-to method for audience outreach. However, it’s not a silver bullet, and expecting results from an improperly managed social media campaign is like firing an unloaded gun. FSI Social Media campaigns are focused on delivering real, measurable results outlined in an achievable blue print.
Social Media programs should not be limited to mere cheerleading; rather they should be an effective exercise of brand elevation and business development. FSI’s approach to Social Media Marketing is more akin to a battle plan – expertly conceived with strategy and tactics in mind.
No, we haven’t taken all the fun out of Social Media! Our campaigns can be whimsical and lighthearted as well as idea focused, and educational. Regardless of the theme and the way it’s presented, we remain true to our ultimate purpose: to drive new business, engage current customers and uniquely build your brand equity.
Social Media Marketing Deliverables Include
Increase brand awareness and website traffic.
Promote new products & services. Ones people may not be searching for and are not aware that you provide.
Increase your online presence and natural rankings for your website (SEO)
Increase traffic to your website & online profiles.
Tailored profile design with custom features focused on maximizing ROI.
Social tools that inform audience of products, services and special offers
Author unique content for followers to enhance their visit rate and foster ongoing engagement
Timely messaging; reach out to who you want, when you want
Call Today For a Complete Internet Marketing Consultation 800.672.1285